minash.ai

Minjae KwonAsh

4+ years screening game investments and publishing deals · building AI products · KAIST MBA candidate

Email whywhy03@gmail.comLinkedInminash.ai

Experience

NCSOFTGlobal Content Center, Content Analyst & Business Development

Oct 2021 – Oct 2025

Assessed game investment, M&A and publishing proposals on product competitiveness, market potential, business model and deal terms, and wrote assessments for executive decisions

  • Representative case: analyzed the market potential, product competitiveness and business model of a KRW 37B (~USD 27M) equity investment and global publishing deal (signed in 2024), forming the department’s official position, which fed into the investment committee’s discussion
  • Searched for candidate studios in Korea and overseas; met with their executives, reviewed unreleased builds on site at Korean studios, assessed business terms and prepared executive reports
  • Screened ~340 PC, console and mobile titles as investment, M&A and publishing candidates; wrote 30+ market and industry reports and co-authored executive reports and investment proposals
  • Worked on a mobile RPG co-development initiative based on an overseas game IP, in a five-person team including the Vice President, covering the game concept, development direction and business model, CEO approval, selection of an outsourced developer, milestone reviews and an outsourcing structure tied to staged payments. Produced concept images and video drafts with SDXL LoRA for executive reports and partner presentations
  • Collaborated with ArenaNet (North American subsidiary) on Guild Wars 3 co-development: concept validation, combat design proposals and prototype reviews at milestones (official announcement)
Intern, market research and competitor analysisJun 2021 – Aug 2021

Gamedexgame startup, Business Project Manager

Jul 2020 – Dec 2020

Supported publishing operations and cross-team coordination

Certifications

Earned

  • MicrosoftAI Transformation LeaderEarned May 2026
  • Google CloudGenerative AI LeaderEarned May 2026

In progress

  • Korea Data AgencyADsPAdvanced Data Analytics Semi-Professional
  • Korea Data AgencySQLDSQL Developer

Course Columbia+ Prompt Engineering & Programming with OpenAI

Languages Korean (native), English (TOEIC 925)

Things I made

GDSSpre-due-diligence screening for game deals · gdss.minash.ai

Jan 2026 – present
  • Designed the evaluation criteria, evidence display and output format so that repetitive analysis and first-pass screening are automated while the final call stays with a person
  • Collects 949 games from public Steam data every two hours, benchmarks each against its genre peers, and classifies 700,000+ reviews with a local LLM
  • Planned, shipped and run by me alone; shared with former executives and colleagues

Cat Post Alley (working title)Windows idle collection game

Aug 2026 – in development
  • Eight cat residents and eight places; the same village carries over between a normal window and a transparent taskbar mode
  • Codex builds and tests the Unity code and ChatGPT Images draws the art; I plan the game, approve the art and review each build

Phantom Heistpattern-lock vault puzzle game for mobile · Web version

Jul 2026 – present
  • 60 one-stroke path puzzles on 3x3 and 4x4 grids; a solver enumerated all 389,112 3x3 patterns to sort levels by difficulty
  • Running a Google Play closed test with a public web version; entered in OpenAI Game Builders Seoul (Aug 2026)

archforgeopen-source preflight checker for PowerPoint · GitHub

PyPI v0.11.0
  • Detects missing Korean fonts, overlapping text and content running off the slide; the browser version never uploads your file

KAIST OverEdgea competitive AI fellowship, selected nationwide

Jun 2026 – Sep 2026
  • Selected with a pre-launch game market assessment product that extends GDSS

Education

KAIST College of BusinessMaster of Business Administration (KAIST MBA), Global Business Analytics

Mar 2026 – Jun 2027 (expected)
  • GPA 4.03/4.3
  • Deep-tech Management Advisory Project (KAIST MBA course, Jul – Aug 2026): advised two startups (AI-based energy metering and analytics, flood detection); as sole project manager on the flood-detection engagement, verified the evidence behind each business claim and rebuilt the market sizing

Additional

Steam game curator and reviewer since 2017: 51 published in-depth reviews, several rated most helpful on their titles

Playtests 78 games, including unreleased titles from major studios; the list is in the Play Archive